Shop for your baby. Give to theirs.

Buy your baby essentials from a place where every purchase helps children in need.

Every purchase has a positive impact. 

When you buy baby essentials at Wadgee, a portion of every purchase goes to charities that support children in need.

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For the "I know what I want, I just need to find it" parent.

Browse by Age & Milestone

For the "we're starting solids next week and I'm panicking" parent.

Browse by Bundle

For the "just tell me what I need" parent who trusts the process.

Browse All Products

For the "I'll know it when I see it" parent who likes to take their time.

New parenthood changes everything, including how you see the world. Suddenly the future feels very personal.


You're not just shopping anymore. Wadgee is for parents who want their purchases to reflect their values: honestly, ethically, and with their baby's world in mind. Because the world your baby inherits starts with the decisions you make today.

Babies need so much stuff! And if you wish the money you’re spending could do more than make big retail stores wealthier, we agree.

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What we stand for at Wadgee:

We believe when you care about your baby’s future, every purchase you make should do more than just fill a cart.

  • Product Safety

    Every product meets required safety certifications and current guidelines from the AAP and CPSC.

  • Giving Back

    A portion of every order goes to a child-focused charity focused on needs like healthcare, hunger, and education.

  • People Before Profits

    We constantly search for ways to improve the lives of our customers, our employees, and the people served by the nonprofits we support.

Changing diapers. Changing the world.

Wadgee was founded by a mom to be a baby retailer that operates with genuine integrity and generosity.

As a Public Benefit Corporation, our commitment to community and social impact is legally embedded in how we operate. We are dedicated to using commerce as a force for good in the world, making it a better place for children and families everywhere. 

  • Bundle & Save

    Grab 3 or more items and save 15%. Not sure what to buy? Shop our premade bundles for every stage. Your baby has lots of needs, and your bank account has feelings too.

  • Free Shipping

    Any order over $40 ships free. Because getting nickel and dimed at checkout is the last thing a new parent needs.

  • Free Local Delivery

    Baltimore, Baltimore County, and Harford County locals get free delivery on everything, no minimum required. Consider it a hometown perk.
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Browse by Age & Milestone

Shop The Wadgee Way!

Shop with purpose

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Shop with purpose — Browse baby essentials and discover new products, knowing each one meets strict safety standards.

Make your purchase

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Make your purchase — A portion of every order goes directly to charities supporting children in need.

Know you made a difference

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Know you made a difference — You get what your baby needs, and another child is better off because of it.

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Every Purchase You Make Helps a Family in Need.

Wadgee donates 2% of every sale to nonprofits who support children and families. Currently, our focus is on Alex's Lemonade Stand Foundation for Childhood Cancer, and we'll be adding more soon!

Learn more about ALSF

Find helpful stuff for the first years (and beyond).

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Spend less time scrolling and more time snuggling.

These first years with your baby only happen once. When you do have to shop, why not shop with a store that's invested in the world your baby is growing up in.

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